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Fight against Fake Shops

The best shield against fraudulent shops:
Nameshield’s anti-fake shops solution

Fake shops have mul­ti­plied in recent years and rep­re­sent aplague for com­pa­nies whose busi­ness is con­duct­ed online.

Exploit­ing the rep­u­ta­tion of a pop­u­lar brand through its name and visu­al iden­ti­ty, these fraud­u­lent sites are designed to deceive con­sumers: often asso­ci­at­ed with false cer­ti­fi­ca­tions of legit­i­ma­cy, they lead to con­fu­sion about the sale of prod­ucts from the tar­get brand, gen­er­al­ly offered with sig­nif­i­cant dis­counts.

In order to pro­tect the brand’s image, integri­ty and income, as well as con­sumer con­fi­dence, it is nec­es­sary for tar­get­ed com­pa­nies to detect and remove these fake usurp­ing ads.

Nameshield's anti-fake shops solution
Protecting consumers

Protecting consumers

  • Risk of theft of their per­son­al and bank­ing data
  • Extor­tion of mon­ey
  • Receipt of coun­ter­feit­ed or poor qual­i­ty prod­ucts
Protecting your brand

Protecting your brand

  • Increase in neg­a­tive reviews and opin­ions
  • Dam­age to brand equi­ty
  • Loss of cus­tomer trust
Protecting income

Protecting income

  • Increased sales of coun­ter­feit prod­ucts
  • Legal and finan­cial risks asso­ci­at­ed with fraud
  • Drop in con­sump­tion
Ask for a demo

Nameshield­’s inte­grat­ed approach to the fight against cyber­squat­ting and trade­mark infringe­ment com­bines pow­er­ful tech­no­log­i­cal tools with in-house human exper­tise to ensure a com­pre­hen­sive offer in the fight against online fake shops.

An all-in-one approach against the rise of Fake Shops

Nameshield has designed an all-in-one mon­i­tor­ing solu­tion ded­i­cat­ed to the fight against online fake shops.

It includes:

  • Ear­ly detec­tion of cyber­squat­ting attempts
  • Iden­ti­fi­ca­tion of unof­fi­cial pages and fraud­u­lent offers pro­mot­ed on search engines and social net­works
  • In-depth analy­sis of the threat lev­el
  • Imple­men­ta­tion of mea­sures to sus­pend fraud­u­lent sites and mon­i­tor the evo­lu­tion of the threat
Nameshield's anti-fake shops solution - First class service

First-class ser­vice: sup­port and advice from our team, from fraud detec­tion to reme­di­a­tion

Nameshield's anti-fake shops solution - Detection of fraudulent domain names

Detection of fraudulent domain names

Nameshield's anti-fake shops solution - Detection of fraudulent web content

Detection of fraudulent web content

Nameshield's anti-fake shops solution - Remediation

Remediation: removal of websites

Nameshield's anti-fake shops solution - Threat tracking

Threat tracking: Web content monitoring

A dual approach to detecting fake shops, to identify as many as possible.

Detec­tion of fraud­u­lent domain names

The aim? To detect domain names containing your brand name in an exact or a close approximation form used to put a fake shop online.

Nameshield's anti-fake shops solution - Global coverage of the risk

Global coverage of the risk

Con­tin­u­ous mon­i­tor­ing of the appear­ance of domain names across all gTLDs, nTLDs and ccTLDs.

Nameshield's anti-fake shops solution - AI-based approach

AI-based approach

Wide range of vari­a­tions to detect domain names with strong ortho­graph­ic and lex­i­cal sim­i­lar­i­ty to your brand.

Nameshield's anti-fake shops solution - Treatment of your trademark as an extended entity

Treat­ment of your trade­mark as an extend­ed enti­ty

Our algo­rithm iden­ti­fies key­words and con­cepts asso­ci­at­ed with the con­text and lex­i­cal field of your trade­mark, which may be used in decep­tive and fraud­u­lent domain names.

Nameshield's anti-fake shops solution - Advanced algorithm for generating variations

Advanced algo­rithm for gen­er­at­ing vari­a­tions

Our algo­rithm for gen­er­at­ing spelling and typo­graph­i­cal vari­ants allows the detec­tion of domain names reg­is­tered with a term approach­ing your brand

.

Nameshield's anti-fake shops solution - Human in the loop

Human in the loop

A team of experts is involved at every lev­el, from draft­ing search queries tai­lored to each con­text and objec­tive, to qual­i­fy­ing the domain names detect­ed, until propos­ing appro­pri­ate coun­ter­mea­sures.

Anti-fake shops solution - Fraudulent domain name detection solution

By adopt­ing the fraud­u­lent domain name detec­tion solu­tion, you have access to:

  • Reports of crit­i­cal fraud cas­es as soon as they are detect­ed
  • Results pre­sent­ing a risk, qual­i­fied, enhanced and analysed by our team, with rec­om­men­da­tions for action
  • Our 24/7 SaaS plat­form
  • Our API

Detec­tion of fraud­u­lent web con­tent

The aim? To detect web content corresponding to fake shops and addressed via domain names that do not contain your brand name.

Nameshield detects domain names that include your brand’s name in an exact or approximate form. In some cases, the domain name does not include your brand name, but the content of your brand is copied in whole or in part. Nameshield has therefore developed a tool specifically for this type of fraud, which is more difficult to detect.

Nameshield's anti-fake shops solution - Powerful collection tool

Powerful collection tool

Search engine queries - beyond the Top 10 on the first page, includ­ing adverts — to detect as many fraud­u­lent pages as pos­si­ble, even when they are dif­fi­cult to iden­ti­fy.

Nameshield's anti-fake shops solution - Complementary searches

Complementary searches

Search for ads on social net­works point­ing to fraud­u­lent web pages which are not yet indexed.

Nameshield's anti-fake shops solution - Manual investigations

Manual investigations

In-depth inves­ti­ga­tions to demon­strate or dis­cov­er the modus operan­di used by mali­cious actors. All the research car­ried out by our tools is sup­ple­ment­ed by human research and analy­sis.

Nameshield's anti-fake shops solution - Fraudulent web content detection solution

By adopt­ing the fraud­u­lent web con­tent detec­tion solu­tion, you have access to:

  • Reports of crit­i­cal fraud cas­es as soon as they are detect­ed
  • Results pre­sent­ing a risk, qual­i­fied, enhanced and analysed by our team, with rec­om­men­da­tions for action
  • Our 24/7 SaaS plat­form

If a web­site con­tains sev­er­al pages with fraud­u­lent con­tent, we will send you one report per web­site iden­ti­fied.

Your Mon­i­tor­ing Area

  • Ded­i­cat­ed inter­face to man­age your ser­vice
  • Con­fig­urable dash­board
  • Com­plete, qual­i­fied and clas­si­fied results
  • Launch of reme­di­a­tion actions
  • His­to­ry of results and reports
Nameshield's anti-fake shops solution - Monitoring area

Reme­di­a­tion via the sus­pen­sion of fraud­u­lent web­sites

The aim? To put an end to the threat by suspending fraudulent websites

Nameshield's anti-fake shops solution - Remediation

Remediation expertise

30 years’ expe­ri­ence
In-house team
Exper­tise
Cost reduc­tion
Respon­sive­ness
Reli­a­bil­i­ty

Nameshield's anti-fake shops solution - Takedowns

Takedowns

Pack of take­downs: files noti­fied to host­ing providers and reg­is­trars to stop the threat with­in a few hours.

Nameshield's anti-fake shops solution - Personalised monitoring

Personalised monitoring

Analy­sis, pre­cise rec­om­men­da­tions, case mon­i­tor­ing through­out the process.

Nameshield's anti-fake shops solution - Takedowns success rate

99% web­site take­downs suc­cess rate.

Average deactivation time for fraudulent sites: 24H

Aver­age deac­ti­va­tion time for fraud­u­lent sites.

Nameshield's anti-fake shops solution - Remediation area

Your Reme­di­a­tion Area

  • A ded­i­cat­ed work envi­ron­ment to man­age your ser­vices
  • Doc­u­ment­ed fol­low-up and chronol­o­gy of cas­es in progress
  • Auto­mat­ic alerts at each impor­tant stage
  • Archive of closed cas­es and asso­ci­at­ed doc­u­ments
  • Sta­tis­ti­cal mon­i­tor­ing of ser­vices deliv­ered

Track of the evo­lu­tion of the threat

The aim? To monitor the evolution of the threat in order to take the most effective decisions

Nameshield's anti-fake shops solution - Double monitoring

Double monitoring

Mon­i­tor­ing the con­tent of the web page and/or the infor­ma­tion in the DNS zone, includ­ing the reg­is­tra­tion of an email ser­vice.

Nameshield's anti-fake shops solution - Upstream or downstream monitoring

Upstream or downstream monitoring

Upstream of a reme­di­a­tion action to launch it as soon as the fraud appears, or down­stream of a take­down to be informed of the poten­tial reap­pear­ance of the fraud.

Nameshield's anti-fake shops solution - Clear and concise report

Clear and concise report

Dai­ly mon­i­tor­ing, with alerts if any changes are detect­ed. Report sent by email, with a before/after com­par­i­son of the URL mon­i­tored.

Our anti-fake shops solution also means:

Nameshield's anti-fake shops solution - Proprietary developments

Proprietary developments

No tech­no­log­i­cal sub­con­tract­ing: com­plete con­trol of our solu­tions, reli­a­bil­i­ty, auton­o­my, inde­pen­dence and exper­tise.

Inno­v­a­tive solu­tions: Our solu­tions are devel­oped in-house and are unique on the mar­ket, ben­e­fit­ing from Nameshield­’s exper­tise and know-how.

Nameshield's anti-fake shops solution - Data protection

Data protection

Nameshield and cus­tomer data are host­ed in Europe.

Nameshield's anti-fake shops solution - Flexibility

Flexibility

Are you inter­est­ed in cer­tain mod­ules of the offer? You have spe­cif­ic needs and want more details? We can offer cus­tom pack­ages.

Ask for a demo :

Vis­it our blog to learn more about the fight against fake shops.

See also :

Audit of your port­fo­lio

Domain mon­i­tor­ing

Web mon­i­tor­ing

Domain names recov­ery

Domain names acqui­si­tions