The best shield against fraudulent shops:
Nameshield’s anti-fake shops solution
Fake shops have multiplied in recent years and represent aplague for companies whose business is conducted online.
Exploiting the reputation of a popular brand through its name and visual identity, these fraudulent sites are designed to deceive consumers: often associated with false certifications of legitimacy, they lead to confusion about the sale of products from the target brand, generally offered with significant discounts.
In order to protect the brand’s image, integrity and income, as well as consumer confidence, it is necessary for targeted companies to detect and remove these fake usurping ads.
Protecting consumers
- Risk of theft of their personal and banking data
- Extortion of money
- Receipt of counterfeited or poor quality products
Protecting your brand
- Increase in negative reviews and opinions
- Damage to brand equity
- Loss of customer trust
Protecting income
- Increased sales of counterfeit products
- Legal and financial risks associated with fraud
- Drop in consumption
Nameshield’s integrated approach to the fight against cybersquatting and trademark infringement combines powerful technological tools with in-house human expertise to ensure a comprehensive offer in the fight against online fake shops.
An all-in-one approach against the rise of Fake Shops
Nameshield has designed an all-in-one monitoring solution dedicated to the fight against online fake shops.
It includes:
- Early detection of cybersquatting attempts
- Identification of unofficial pages and fraudulent offers promoted on search engines and social networks
- In-depth analysis of the threat level
- Implementation of measures to suspend fraudulent sites and monitor the evolution of the threat
First-class service: support and advice from our team, from fraud detection to remediation
Detection of fraudulent domain names
Detection of fraudulent web content
Remediation: removal of websites
Threat tracking: Web content monitoring
A dual approach to detecting fake shops, to identify as many as possible.
Detection of fraudulent domain names
The aim? To detect domain names containing your brand name in an exact or a close approximation form used to put a fake shop online.
Global coverage of the risk
Continuous monitoring of the appearance of domain names across all gTLDs, nTLDs and ccTLDs.
AI-based approach
Wide range of variations to detect domain names with strong orthographic and lexical similarity to your brand.
Treatment of your trademark as an extended entity
Our algorithm identifies keywords and concepts associated with the context and lexical field of your trademark, which may be used in deceptive and fraudulent domain names.
Advanced algorithm for generating variations
Our algorithm for generating spelling and typographical variants allows the detection of domain names registered with a term approaching your brand
.
Human in the loop
A team of experts is involved at every level, from drafting search queries tailored to each context and objective, to qualifying the domain names detected, until proposing appropriate countermeasures.
By adopting the fraudulent domain name detection solution, you have access to:
- Reports of critical fraud cases as soon as they are detected
- Results presenting a risk, qualified, enhanced and analysed by our team, with recommendations for action
- Our 24/7 SaaS platform
- Our API
Detection of fraudulent web content
The aim? To detect web content corresponding to fake shops and addressed via domain names that do not contain your brand name.
Nameshield detects domain names that include your brand’s name in an exact or approximate form. In some cases, the domain name does not include your brand name, but the content of your brand is copied in whole or in part. Nameshield has therefore developed a tool specifically for this type of fraud, which is more difficult to detect.
Powerful collection tool
Search engine queries – beyond the Top 10 on the first page, including adverts – to detect as many fraudulent pages as possible, even when they are difficult to identify.
Complementary searches
Search for ads on social networks pointing to fraudulent web pages which are not yet indexed.
Manual investigations
In-depth investigations to demonstrate or discover the modus operandi used by malicious actors. All the research carried out by our tools is supplemented by human research and analysis.
By adopting the fraudulent web content detection solution, you have access to:
- Reports of critical fraud cases as soon as they are detected
- Results presenting a risk, qualified, enhanced and analysed by our team, with recommendations for action
- Our 24/7 SaaS platform
If a website contains several pages with fraudulent content, we will send you one report per website identified.
Your Monitoring Area
- Dedicated interface to manage your service
- Configurable dashboard
- Complete, qualified and classified results
- Launch of remediation actions
- History of results and reports
Remediation via the suspension of fraudulent websites
The aim? To put an end to the threat by suspending fraudulent websites
Remediation expertise
30 years’ experience
In-house team
Expertise
Cost reduction
Responsiveness
Reliability
Takedowns
Pack of takedowns: files notified to hosting providers and registrars to stop the threat within a few hours.
Personalised monitoring
Analysis, precise recommendations, case monitoring throughout the process.
99% website takedowns success rate.
Average deactivation time for fraudulent sites.
Your Remediation Area
- A dedicated work environment to manage your services
- Documented follow-up and chronology of cases in progress
- Automatic alerts at each important stage
- Archive of closed cases and associated documents
- Statistical monitoring of services delivered
Track of the evolution of the threat
The aim? To monitor the evolution of the threat in order to take the most effective decisions
Double monitoring
Monitoring the content of the web page and/or the information in the DNS zone, including the registration of an email service.
Upstream or downstream monitoring
Upstream of a remediation action to launch it as soon as the fraud appears, or downstream of a takedown to be informed of the potential reappearance of the fraud.
Clear and concise report
Daily monitoring, with alerts if any changes are detected. Report sent by email, with a before/after comparison of the URL monitored.
Our anti-fake shops solution also means:
Proprietary developments
No technological subcontracting: complete control of our solutions, reliability, autonomy, independence and expertise.
Innovative solutions: Our solutions are developed in-house and are unique on the market, benefiting from Nameshield’s expertise and know-how.
Data protection
Nameshield and customer data are hosted in Europe.
Flexibility
Are you interested in certain modules of the offer? You have specific needs and want more details? We can offer custom packages.
Ask for a demo :
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