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How horse names resemble trademarks 5 septembre 2017
Trademarks identify a particular product or service and enable consumers to quickly identify the source of a given good. In order to meet this function they must be distinctive. Trademark law protects the owner’s right to use the trademark exclusively and prevent others using a mark that is confusingly similar. Use of an identical mark […]
Trademark bullying? The Glencoe story 24 août 2017
Glencoe is an “unforgettable place of dramatic mountains, rare beauty and haunting history” in the Scottish Highlands. It is also a UK trademark, registered by several companies including The National Trust for Scotland. NTS’s 2016 trademark is registered for goods including beauty products, jewellery and clothing. A prior UK Glencoe mark protecting articles of clothing […]
.BRAND: The importance of the digital strategy, or the McDonald’s case 17 août 2017
McDonald’s! The symbol of globalization: from the invention of the express service by the eponymous brothers to its successful franchise by Ray Kroc (I recommend the film ‘The Funder’), McDonald’s is an example of post-war entrepreneurial success. The BigMac, the Filet o’Fish? These are the inventions of franchisees that headquarters have agreed to develop throughout […]
A much awaited first report on DNS abuse in the new extensions 14 août 2017
While the fate of 25 not yet delegated new extensions remains to seal, which represents approximately 2 % of all the accepted extensions during the current opening round, ICANN has just published a study on the proportion of DNS abuse in the new extensions launched after 2012. The study was requested by the Competition, Consumer […]