{"id":355,"date":"2017-07-28T11:39:11","date_gmt":"2017-07-28T10:39:11","guid":{"rendered":"http:\/\/www.nameshield.com\/?page_id=355"},"modified":"2023-01-05T15:04:58","modified_gmt":"2023-01-05T14:04:58","slug":"new-gtlds-new-extensions-what-are-they","status":"publish","type":"page","link":"https:\/\/www.nameshield.com\/en\/domain-names-management\/new-gtld\/new-gtlds-new-extensions-what-are-they\/","title":{"rendered":"New gTLDs: What are they?"},"content":{"rendered":"\n<div class=\"eplus-NPxTwP wp-block-cover alignfull is-light eplus-wrapper\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim has-background-gradient\" style=\"background:linear-gradient(135deg,rgb(255,0,0) 0%,rgb(21,115,191) 100%)\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"eplus-y5BB1Y wp-block-spacer eplus-wrapper\"><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"eplus-vics0N wp-block-spacer eplus-wrapper\"><\/div>\n\n\n<div class=\"eplus-QLSXyE wp-block-columns eplus-wrapper is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex eplus-styles-uid-b3de95\">\n<div class=\"eplus-uU5tgd wp-block-column eplus-wrapper is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"eplus-kRCj88 has-nv-text-dark-bg-color has-text-color eplus-wrapper\">With the aug\u00admen\u00adta\u00adtion of Inter\u00adnet in the eco\u00adnom\u00adic, social and cul\u00adtur\u00adal world, ICANN has launched in 2012, a can\u00addi\u00adda\u00adture call to intro\u00adduce the first lev\u00adel <em><strong>new gTLDs<\/strong><\/em>.<\/p>\n\n\n\n<p class=\"eplus-Iq2QWn has-nv-text-dark-bg-color has-text-color eplus-wrapper\">Offer\u00ading to com\u00adpa\u00adnies the pos\u00adsi\u00adbil\u00adi\u00adty to use a brand or a social denom\u00adi\u00adna\u00adtion, as exten\u00adsion&nbsp;<em>(e.g: .lore\u00adal \/ .alstom \/ .paris \/ .shop)<\/em>, the open\u00ading of <em><strong>new gTLDs<\/strong><\/em> has also cre\u00adat\u00aded 1500 new exten\u00adsions on the mar\u00adket <em>(e.g: .love, .bank, .xyz, .ski, .africa, etc.)<\/em>: as many oppor\u00adtu\u00adni\u00adties of risks for <a href=\"https:\/\/www.nameshield.com\/en\/glossary\/cybersquatting\/\" target=\"_blank\" rel=\"noreferrer noopener\">cyber\u00adsquat\u00adting<\/a>.<\/p>\n\n\n\n<p class=\"eplus-LwQsBj has-nv-text-dark-bg-color has-text-color eplus-wrapper\">The cre\u00adation of these new exten\u00adsions inducts unde\u00adni\u00adable pos\u00adi\u00adtive issues:<\/p>\n\n\n<ul class=\"has-nv-light-bg-color has-text-color eplus-wrapper wp-block-list eplus-styles-uid-8fb84e\">\n<li class=\" eplus-wrapper\">Ris\u00ading the brand vis\u00adi\u00adbil\u00adi\u00adty under gener\u00adic exten\u00adsions with high attrac\u00adtion pow\u00ader;<\/li>\n\n\n\n<li class=\" eplus-wrapper\">Fight\u00ading against cyber\u00adsquat\u00adting with the regroup\u00ading of the brands under the same com\u00adpa\u00adny exten\u00adsion.<\/li>\n<\/ul><\/div>\n\n\n\n<div class=\"eplus-VEORbp wp-block-column eplus-wrapper is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"eplus-7lSiZU wp-block-image size-large eplus-wrapper\"><img decoding=\"async\" src=\"https:\/\/nameshield.com\/wp-content\/uploads\/2021\/06\/People-flying-bro-1024x1024.png\" alt=\"New gTLDs: What are they?\" class=\"wp-image-4990\"><\/figure>\n<\/div>\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"eplus-7WZA8U wp-block-spacer eplus-wrapper\"><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"eplus-PF0jNz wp-block-spacer eplus-wrapper\"><\/div>\n\n\n<div class=\"eplus-SrbUaq wp-block-columns eplus-wrapper is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex eplus-styles-uid-d9dc22\">\n<div class=\"eplus-kqcdhn wp-block-column eplus-wrapper is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"eplus-LkbMOa eplus-wrapper\">Although for brands own\u00aders, the arrival of <em><strong>new gTLDs<\/strong><\/em> also means:<\/p>\n\n\n<ul class=\"eplus-wrapper wp-block-list eplus-styles-uid-338992\">\n<li class=\" eplus-wrapper\">Ris\u00ading the com\u00adplex\u00adi\u00adty of the brands pro\u00adtec\u00adtion on the Inter\u00adnet;<\/li>\n\n\n\n<li class=\" eplus-wrapper\">Pro\u00adtec\u00adtion costs as much for the pre\u00adven\u00adtive deposits than the con\u00adtentious pro\u00adce\u00addures.<\/li>\n<\/ul><\/div>\n\n\n\n<div class=\"eplus-fMOBHz wp-block-column eplus-wrapper is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"eplus-z384MC eplus-wrapper\">The issues con\u00adsist in opti\u00admiz\u00ading your domain names reg\u00adis\u00adtra\u00adtion strat\u00ade\u00adgy on these new exten\u00adsions, by pro\u00adtect\u00ading your brands from illic\u00adit reg\u00adis\u00adtra\u00adtions from some\u00adone else.<\/p>\n\n\n\n<p class=\"eplus-ZXSXTB eplus-wrapper\"><em>Please find on Nameshield\u00ad\u2019s blog the lat\u00adest <a href=\"https:\/\/blog.nameshield.com\/blog\/category\/new-gtlds\/\" target=\"_blank\" rel=\"noreferrer noopener\">news<\/a> about <strong>new gTLDs<\/strong>.<\/em><\/p>\n<\/div>\n<\/div>\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"eplus-tV3lLM wp-block-spacer eplus-wrapper\"><\/div>\n\n\n\n<hr class=\"eplus-9nl5qt wp-block-separator has-css-opacity eplus-wrapper\">\n\n\n\n<p class=\"eplus-umWMZ2 eplus-wrapper\"><a href=\"https:\/\/www.nameshield.com\/en\/domain-names-management\/new-gtld\/dot-brand\/\">Your .BRAND strat\u00ade\u00adgy<\/a><\/p>\n\n\n\n<p class=\"eplus-tL2qhf eplus-wrapper\"><a href=\"https:\/\/www.nameshield.com\/en\/domain-names-management\/new-gtld\/tmch\/\">TMCH<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Although for brands own\u00aders, the arrival of new gTLDs also means: The issues con\u00adsist in opti\u00admiz\u00ading your domain names reg\u00adis\u00adtra\u00adtion strat\u00ade\u00adgy on these new exten\u00adsions, by pro\u00adtect\u00ading your brands from illic\u00adit reg\u00adis\u00adtra\u00adtions from some\u00adone else. Please find on Nameshield\u00ad\u2019s blog the lat\u00adest news about new gTLDs. Your .BRAND strat\u00ade\u00adgy TMCH<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":351,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"wp_typography_post_enhancements_disabled":false,"editor_plus_copied_stylings":"{}","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"on","neve_meta_content_width":100,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"class_list":["post-355","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Domain Names - New gTLDs, new extensions, what are they?<\/title>\n<meta name=\"description\" content=\"ICANN has launched in 2012 a candidature call to introduce the first level new gTLDs. 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